The grand stretch of our nation deserves the grand stretch of the Trans Canada Trail. In part, the Trail reflects the sheer geographic span and settings that have defined Canada since its earliest days. More importantly, it creates a tie between the communities and happenings, big and small, that define today’s Canada. Loblaw’s stated purpose is to help Canadians ‘Live Life Well.’ Our company values – like the values of so many Canadians – include respect for the environment and dedication to communities. Supporting the Trail is a wonderful way to bring these commitments to life. It offers a truly Canadian opportunity to get out, get active and get in touch with the places that make our nation such a sight to see.
Brookfield Partners Foundation, Tim Price and Jack Cockwell
C.M., Group Chairman, Brookfield Asset Management